Why Google renamed Bard to Gemini in coming AI innovation
Key Takeaways
Google aims to make the model directly accessible to users for tasks like writing, brainstorming, learning, and image generation.
Gemini represents a significant step towards Google’s vision of AI assistants that feel intuitive and helpful.
Google Gemini is a family of large language models, also known as multimodal AI models, developed by Google DeepMind. It’s the successor to earlier projects like LaMDA and PaLM 2, and represents a significant advancement in Google’s AI capabilities. Gemini understands and integrates different types of information, like text, code, audio, images, and video. This allows it to grasp complex concepts and perform tasks requiring diverse data inputs
There are several reasons why Google renamed Bard to Gemini:
Strategic shift: It reflects Google’s approach to building its AI models. Instead of offering separate AI tools with different names, they want to integrate the underlying AI model “Gemini” across various services and make it directly accessible to users. This allows for a more unified and consistent experience.
Branding: The consolidation under Gemini aims to streamline Google’s AI presence and messaging. Having a single name for their core AI model makes it easier for users to understand and remember what Google AI is about.
Accessibility: This shift also focuses on enhanced accessibility. By making the “Gemini” model directly accessible, Google hopes to democratize AI and make it available to a wider audience. This aligns with their goal of making AI more helpful and user-friendly.
Additional factors: Some speculate that the name “Bard” might have carried certain connotations that Google wanted to move away from. “Gemini” evokes a sense of versatility and adaptability, better reflecting the model’s capabilities.
Overall, the change from Bard to Gemini signifies Google’s vision for a more integrated and accessible AI experience across their products and services.
